Hi, I’m Crystal

crystal apple

Hey, there friend!

I’m a freelance writer and content creator in the real estate and interior design space.

I’ve always loved interior design and real estate…

I loved it so much that I went out and got my real estate license. Much to my dismay, I liked writing about writing estate and looking at the design of pretty homes much more than I liked selling them.

I enjoy creating fun and engaging content with an emphasis on storytelling.

By day, I work in corporate America for a fortune 100 company in content and social media.

By night, I help small businesses and solo entrepreneurs like you compete with the big boys by helping you create authentic and engaging content.

Enough with the boring stuff. Let’s get to the good stuff. Here are some fun facts about me…


I come from the South where one of our biggest debates is if you should put sugar or salt in grits (spoiler alert – I use both)

My favorite color happens to be the name of my favorite movie. Is this a coincidence? I think not!

My favorite animal is a sloth, but if you ask me to hold one I’ll probably run.

I am a huge Star Trek fan and use to go to Star Trek conventions as a little kid – live long and prosper

I like my cereal mushy – the mushier the better (no, I’m not a serial killer)